Zigzag is a South African surf publication that began ripping in 1976. As South Africa's oldest core surf magazine, it has had it's pages graced by many legendary local and international surf personalities, photographers and journalists. Taking over the creative directorship and design of this revered magazine, was a huge honour for the studio. Despite the fact that none of us surf, we were quickly engrossed, and fell in love with the culture, style and creativity, that is surfing. Here are some examples of our editorial designs we were most stoked about, from the 2018 publication period.
"AFRICAN SURF TRAVEL"
For Zigzag's editorial design and creative direction, our aim was to give the magazine a consistent sense of style and quality as well as cultivate a uniquely (South) African surf travel identity. Considered grids and space usage, supported by well researched design, illustration and bespoke typography, were key to this direction and its executions. Let us show you:
ILLUSTRATED GUIDE COVERS
Guides were a (roughly) bi-monthly insert in Zigzag. These were at their core, seasonally themed product catalogues. We always wanted to do illustrated covers for the magazine, but had to settle for using the guide covers as our outlet for illustrated expression and exploration. To see more, go here.
"OFF THE LEASH"
Off The Leash is the madcap, off-the-cuff, no-holds barred, stream of surf consciousness outlet for South African satirist and "gonzo" writer, Ben Trovato. Every issue we were tasked with crafting an editorial illustration out of this madness. What an absolute joy to work on. To see more go here.
